FORM NO FORM
PRODUCT DESIGN, BRAND DESIGN, WEB DESIGN, ART DIRECTION, E-COMMERCE
The Form no Form channel is designed to show films by artists of color, 24/7. Visitors to the site are able to chat directly with other users, to underscore the community-based values of the brand. Visitors can also use the “show some love” feature to directly tip artists. The Form No Form experience is designed to grow into a holistic creative ecosystem, that directly supports artists, while maintaining community with visitors.
Form No Form is a 24 hour visual channel that shares short film by artists of color. It includes an in app tipping feature that allows audiences to directly tip the filmmakers.
Lead the product and design launch of Form No Form in a two-week sprint.
WHAT I DO
I created the Form No Form visual identity across brand and web.